GGFi becomes Installsure ahead of forthcoming product expansion

08/10/2019, 14:34 PM by Frank Allain
Installsure new name for GGFi
Installsure is the new name for GGFi, the specialist installer insurance provider to the UK home improvements industry.

Whilst Installsure will maintain close links with the GGF and FENSA, the UK’s largest Competent Persons Scheme, the rebrand is designed to further enhance its position as an IBG market leader and facilitate the development of a range of new insurance products for installation companies of all sizes serving both domestic and commercial markets. The repositioning is also expected to extend the reach of the company

Installsure will continue to offer the established range of domestic and commercial Insurance Backed Guarantees, Performance Bonds, and a range of corporate policies including Employer, Public and Contract Works liability, Professional Indemnity and non-domestic property insurance. All policies issued through GGFi will remain in place and unaltered, as will be the organisation’s simple applications process, seamless job registration and IBG cover for FENSA Approved Installers

Frank Allain, Director of Operations for Installsure, explained the reasons for the change:“We felt a rebrand was necessary to take an innovative company into the next decade and beyond. We have big plans for Installsure over the next 12 months as we expand our suite of products and we will continue to offer market-leading policies at highly competitive rates."

“Speaking to our clients, it was clear a re-brand would be welcomed and would further emphasise the large strides the company is looking to make. Our dedicated team has a knowledge of the glazing industry that is second to none and this will help to further establish ourselves as market leader.

Anda Gregory, Managing Director of GGF Commercial Group, says the rebranding will allow the division to develop its reach as well as portfolio: “Installsure will work closer than ever with FENSA to provide seamless IBG applications for installers across the country but the new branding and products will extend our reach and give us the flexibility to work with all manner of companies and organisations across the sector."

“We feel the name Installsure accurately represents the company, that of a forward thinking, installer based insurance broker and an expert in the glazing industry. The rebranding process has been extensive, thorough and positive and we are delighted with the outcome.”

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